4 Level 3
Below, information on the governance of the exchange relationship between Slaughterhouse and Processing is provided:
Purpose of exchange: single transaction versus long-term relationship |
Nature of communication: anonymous versus firm to firm |
Formality of Exchange: formal versus informal |
Type of contract: classic (closed) versus relational (open) |
Annual contract with external processors | business to business | Contracts (formal) | Closed contract |
Below, information on the governance of the exchange relationship between Slaughterhouse/Processing and Retailer is provided:
Purpose of exchange: single transaction versus long-term relationship |
Nature of communication: anonymous versus firm to firm |
Formality of Exchange: formal versus informal |
Long-term contracts; If products are marketed under the own brand, all companies in the production chain must be participants of the Eichenhof program. Other meat is packed and sold without a brand via retail. |
An obligation to supply exists in regard to marketing under the own brand. |
No contracts |